A formal dress is an expensive garment you rarely wear making the price per wear pretty ridiculous. Now, imagine if you are pregnant. Yup, that dress will be worn once, hence the idea of renting.
Renting maternity clothing is not a new concept; however, there are a
limited number of retail shops scattered throughout the country so Belly
Bump Boutique is bringing the service online.
This week they launched their website, the first online store specializing in maternity formal wear for rent. On the website pregnant women can preview the latest styles online, rent the outfit for a week at a fraction of its retail cost, and have it delivered to their door.
“Given today’s economy, we recognized the need for alternative options when it came to maternity formal wear,” notes Julie Christoi, Founder of Belly Bump Boutique. “We developed the site to provide pregnant women with affordable options without compromising fashion – as we feature the latest styles in a wide range of sizes, from the industry’s top designers, such as Liz Lange and Fierce Mamas.”
Rental prices at Belly Bump Boutique range from $39.00 to $119.00 for a seven day period. Rentals include free return shipping and dry-cleaning costs and full refunds are provided for garments that have not been worn.
“Our philosophy was to create a stress-free experience for pregnant mothers to quickly find and rent the right outfit – with the end goal of them looking fabulous for that special event,” adds Christoi.
For those of you who don't mind borrowing something instead of owning this is something to look into.